One Part Of The World
Security is an item (for lack of a better term) which affects everybody, everything, and knows no geographic constraints. While this possesses enormous market potential for all of the Security and Biometrics Vendors out there, this huge market can also mean very murky waters of what to develop and what to produce for the end user, and other types and kinds of customers.
And with regards to no geographic bounds, developing Security products and solutions can become even trickier and more complex, because the cultural and economic differences around the world dictates what should be developed. Probably one of the most important variables is the latter: the economic state of each country. Logic dictates that countries who have a rather “decent” economy will demand more in the way of products and services, and those whose economy is in poorer condition will not demand as much, with way to Security. But we are seeing the opposite with Biometrics.
The Biometrics Industry is seeing much greater demand and boom in the developing nations (with less spending power) as opposed to the developed nations where demand can be considered negligible (especially here in the United States). So, this brings us to today’s topic. We see demand for Security (especially Biometrics) continue to be strong, and even continue to grow in a country which still can be considered to be developing. And that country is Poland.
From a Press Release I saw today, a very well known market research firm known as “Frost and Sullivan” just released a study called “Physical Security Market in Poland”, and here are some of the highlights of this study: “Market participants and end users are increasingly aware of the importance of technical security. This trend, coupled with the recent consolidation activities in the manned guarding market, is gradually causing a positive shift in the structure of the physical security market in Poland . . . Growth is being driven by the falling prices of electronic security equipment and the consolidation of the manned guarding market . . . There are significant growth opportunities in monitoring systems and IP technology, with systems integrators emerging as the main candidates for rapidly saturating the IP market due to their pre-existing IT knowledge and business practices. Otherwise, manned guarding and installation companies are spurring the proliferation of intrusion detection and CCTV systems among end users, with the two technologies accounting for 90 per cent of the total revenues generated from the three technologies.” (SOURCE: http://www.findbiometrics.com/industry-news/i/8813/).
Final Thoughts On Today’s Posting
Here is a summary of the findings, and my takes on it:
*In Poland, there is a growing consensus in general, that Security is fast becoming a very important issues, and of the key demands will be that for Physical Access Entry, focusing upon the “manned guarding market”;
*Based upon my calculations, by 2015 (revenues are expected to reach 2,925.9 Million Euros) there will be almost a 78% growth rate in the Physical Access Entry market in Poland, with intrusion detection and video surveillance being the prime market drivers (it is projected that these two Security solutions will account for 90% of the revenues alone, driven by sales from the various system integrators);
*Some of the biggest places for demand for physical Security will be hotels and sporting venues;
*Falling prices for physical Security hardware is amongst one of the biggest factors for the increase in Poland;
*Despite the above positive signs mentioned, the biggest variables which could hinder the growth for the Physical Access Entry market in Poland will the sluggish construction industry, and the respective lack of investments in this sector.
In my view, although Biometrics was not specifically mentioned, Poland represents a great market for the Biometrics Vendors, especially those that are focusing upon Physical Access Entry.
Of course, the construction industry needs to pick back up again there, and this is all contingent upon the recovery from the global recession. This industry is not lacking just in Poland, but worldwide, and even here in the United States. But personally, I think a lucrative market could be for Facial Recognition. Right now, it is being used heavily in conjunction with CCTV cameras (which is slated to have a huge demand, as you can see from up above), and as far as I know, there has not been too much demand for it in Poland.
I think Fingerprint Recognition and Hand Geometry Recognition are probably saturated markets there, thus there will be demand for something different which can be implemented into a Multimodal Security Solution, and Facial Recognition will be it. Let’s if I can put my money where my mouth is with this rather bold prediction. It is projected that if all this materializes, Poland will have a rather robust Security model which will closely resemble that of Western Europe.
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